MBDM5154 Business Strategy Coursework 1 & 2 Assignment | TAR UMT
MBDM5154 COURSEWORK 1 – Individual (100%)
CLO 2: Recommend appropriate strategic choices in cognizance of the various forces, issues, and policies of different types of organisations.
Due Date: Week 6
Word limit: 1,000 to 1,500
You are required to analyse a company based on the following criteria:
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- Research at least 5 journal articles that discuss about the cultures and its impacts towards the company performance. Discuss some similar or different points narrated by these papers.
- Introduction: company and nature of its business(es)
- Vision, mission and values of the company
- Identify on how items in point iii above may have affected the cultures of the company with relevant examples and evidence.
- What are the weaknesses of the cultures/policies/issues of the company? Recommend ways to improve the weaknesses of the company.
Appendix
Assessment Grid For Individual Assignment
| Area of Assessment | Marks Weighting | 71%-100% | 41%-70% | 0% – 40% |
|---|---|---|---|---|
| Literature review based on cultures | 20% | Good to very good summary of literature review (15-20 marks) | Fair explanation of summary from literature review (9-14 marks) | Poor explanation of summary from literature review (0-8 marks) |
| Company introduction and vision | 20% | Good to very good explanation of the nature of the company (15-20 marks) | Fair explanation of the nature of the company (9-14 marks) | Poor explanation of the nature of the company (0-8 marks) |
| Analysis on nature of business and its cultures | 30% | Thorough analysis and synthesis of current situation (22-30 marks) | Reasonable analysis of current situation (13-21 marks) | Rudimentary analysis of current situation (0-12 marks) |
| Weakness of cultures/policies/ issues and Recommendations | 20% | Good analysis of culture weaknesses. Recommendations are well thought (15-20 marks) | Fair analysis of culture weaknesses. Recommendations are reasonable (9-14 marks) | Poor analysis of culture weaknesses. Recommendations are poor (0-8 marks) |
| Referencing | 10% | Referencing drawn from a broad mix of literature (>7marks) | Reasonable referencing from a variety of sources (4-7 marks) | Little or no referencing of supporting evidence (<4 marks) |
