Case Study of a company (a real company, however the event or specific “happening” can be a past initiative, meaning it doesn’t have to be a recent (not older than 10 years). The purpose of the case study will be


submit a paper that addresses the following:

o Create a Case Study of a company (a real company, however the event or specific “happening” can be a past initiative, meaning it doesn’t have to be a recent (not older than 10 years). The purpose of the case study will be to illustrate any of the following concepts:

 Globalization as a catalyst of business growth – In favor or against

 Culture: Challenges faced and how are they overcome when setting a Multinational Corporation in a new cultural territory

 Political System and Economic Models: Challenges faced and how are they overcome when setting a Multinational Corporation in a new territory with protective or complex laws and economic system.

 Exchange Rate: What kind of Factors influence exchange rate, what is the impact and how can they be overcome if at all?

 Social Responsibility: How do MNEs present social responsibility challenges in a new market

• Include 3 substantial questions to your case studies

• As an example of how to build a case study, please read through the assigned readings as there are always at least 2 case studies per chapter.

• Minimum 3 pages (not counting the cover and references)

• Use APA formatting and submit before midnight on the last day of the class (the latest)

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