Assessment Description
From the very beginning of the class, while you have been working as member of a team, you have also been tasked with formulating individual thoughts as to what you would do differently if working on the project alone. At this point you will be required to capture those thoughts and submit them.
Part I: Extended Executive Summary
Individually, you will complete an “Extended” Executive Summary of 500-750 words.
Extended in that you must offer detailed comments on each element of the Strategic Case
Analysis, while the team’s Executive Summary will be the “highlights” (key points) of each section. The intent here is to allow you enough opportunity to prove your grasp of the tools and concepts as you present, both in writing and in a video (see Part II), your findings and recommendations for the case you and your colleagues spent the last seven weeks developing. While it is necessary for you to spend time explaining the points of differentiation between you and your team members, it is very important that you do explain how you came to the conclusions and recommendations you are submitting.
Complete an “Extended” Executive Summary by providing detailed comments on each element of the Strategic Case Analysis you completed with your CLC group.
Where appropriate among the various elements of the Strategic Case Analysis, address the following points.
These elements align with the rubric used to score your effort.
• Recommend strategic plans to improve the company’s competitive advantage.
• Explain how leadership skills can be used to encourage innovation to improve the company.
• Recommend specific decisions company leadership can make in order to capitalize on untapped business opportunities.
• List the industry specific resources you used to inform the development of your strategic case analysis, as well as the sources that inform your suggestions in bulletpoints above.
Part II: Video Presentation
Create an video presentation (6-9-minutes) of your extended executive summary. In your video address all the key points required in Part I above.
Refer to the information on pages 353-354 of Strategic Management: A Competitive Advantage Approach, Concepts, and Cases to help you develop your presentation. You are required to use a visual aid such as a PowerPoint to support your video presentation.
These elements align with the rubric used to score your effort.
• Clearly and persuasively articulate the business decisions you recommend to all relevant stakeholders.
• Refer to your individual assignment in Topic 3 “Benchmark – A Christian Perspective in Mission and Vision” to present how your company’s practices contribute to the greater good, or not. Explain how elements of a Christian worldview could inform its practices to better contribute to the greater good.
Deliverables
• Part I: Submit the extended executive summary (500-750 words).
• Part II: Submit the video presentation (6 minute)
Additional Information for the Deliverable(s)
Submit “Extended” Executive Summary in a Word document to the digital classroom. Submit video (6 minute) in Zoom or Loom to the digital classroom.
Utilize a video recording tool, such as Zoom or Loom located in the topic resources, to complete this assignment
While APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
